Additional Tools …
The opportunity to drive Group Profitability exists at all hotels and the most effective way to capture additional profit is to shift to dynamic pricing models for Group business.
Our GroupProfitRx tool analyzes all business on-the-books from the Property Management System and combines it with forward looking Rate data to create a dynamic pricing model. Included in the determination is the hotel’s future availability, the rate movement of its competitors, the meeting space requested for the meeting, along with the Food & Beverage and the ancillary spend.
All of these revenue streams have their respective profitability percentages and are blended dynamically to produce the most profitable group business.
Do you want to know how effectively your hotel is searched on the web in the top three booking engines: Google; Bing; & Yahoo? Search Engine Optimization (SEO) does not need to be complicated … and we’ve found the way to simplify it.
Our PresenceRx tool provides you weekly statistics on your hotel’s visibility to the consumer along with a methodology to measure the efficacy of your short-term Key Word purchasing program. If you direct the E-Commerce effort for a third party Management Company, this tool would place actionable data at your fingertips for your entire portfolio and the ability to view any one particular hotel – or subset of hotels.